This End User License Agreement ("EULA") governs the use of Toutmark software, including the Toutmark dashboard, CMS plugins, scripts, and integration code. This is a separate license layer from our Terms of Service and applies to all customers of Toutmark.
1. License Grant
Toutmark grants you a limited, non-exclusive, non-transferable, revocable license to:
- Access and use the Toutmark dashboard to manage your account and brand data
- Install Toutmark CMS plugins and integrations on your website or application
- Use Toutmark APIs to integrate our Service with your platform
- Receive LLM-generated content and use it on your website in accordance with our AI citation service
This license is personal to you and your organization. You may not sublicense, transfer, or assign it without written consent from Toutmark, except as explicitly provided in the Reseller Clause below.
2. Permitted Uses
You may use the Toutmark Service solely for:
- Optimizing your own website(s) or application(s) for search engines and AI/LLM ranking
- Managing your brand reputation across review sites and knowledge bases
- Coordinating PR and content distribution activities for your own business
- Analyzing AI citation performance and making informed content decisions
3. Restrictions
You agree not to:
- Reverse engineer or decompile: You may not attempt to reverse-engineer, decompile, or discover the source code, algorithms, or underlying logic of Toutmark software
- Redistribute or resell (except as noted below): You may not copy, redistribute, or resell Toutmark software, dashboard access, or CMS plugin code
- Remove notices: You may not remove, obscure, or alter any proprietary notices, trademarks, or license language on Toutmark software
- Publish benchmarks: You may not publicly benchmark or publish comparisons of Toutmark's performance without our written consent
- Use for competing service: You may not use this license to build, market, or offer a competing AI citation service
- Unauthorized access: You may not attempt to gain unauthorized access to Toutmark's infrastructure, KV storage, or other customers' data
4. Reseller Clause
SEO and AI citation resellers are explicitly permitted to white-label and resell Toutmark services to their own clients.
If you are an SEO or AI citation agency and have agreed with Toutmark to operate as a reseller, you may:
- Offer Toutmark services under your own brand name
- Invoice your clients directly for Toutmark services
- Integrate Toutmark CMS plugins into your client sites
- Represent Toutmark capabilities as part of your service offerings
Reseller terms are governed by a separate Reseller Agreement. This EULA applies to you as a reseller; you must ensure your clients agree to these terms or equivalent terms as part of your engagement with them.
5. Ownership & Intellectual Property
Toutmark retains all right, title, and interest in:
- The Toutmark software, code, dashboard, and APIs
- Toutmark algorithms, prompt engineering, and LLM models
- All improvements, updates, and derivative works we create
- Toutmark trademarks, logos, and brand identity
You retain ownership of:
- Your content and data on your website
- Your brand materials and customer data you provide
- Any customizations you make to your website (outside of Toutmark-managed rewrites)
Generated content from Toutmark's LLM is yours to use as you wish on your website; however, the underlying models, prompts, and generation logic remain Toutmark's property.
6. Termination
This license is active for the duration of your subscription.
Termination by Non-Payment
If your account is suspended or terminated due to non-payment or violation of these terms, your license is immediately revoked. You must cease all use of Toutmark software, remove Toutmark plugins and integrations from your site, and delete any Toutmark-provided code or scripts.
Termination by Toutmark
Toutmark may revoke this license if:
- You violate these terms
- Your subscription is cancelled (intentionally or due to non-payment)
- You use the Service for illegal or harmful purposes
Post-Termination Obligations
Upon termination, you must:
- Stop using all Toutmark software immediately
- Remove Toutmark plugins and integrations from your site
- Delete any Toutmark code, documentation, or materials
Data retention following termination is governed by our Privacy Policy.
7. Updates & Changes
Toutmark may update, patch, or modify the software at any time. We will strive to maintain backward compatibility, but we do not guarantee it. Major changes (e.g., breaking API changes) will be communicated in advance when possible.
8. NO WARRANTY
THE TOUTMARK SOFTWARE IS PROVIDED "AS IS" WITHOUT WARRANTY OF ANY KIND, EXPRESS OR IMPLIED. TOUTMARK DISCLAIMS ALL WARRANTIES, INCLUDING IMPLIED WARRANTIES OF MERCHANTABILITY, FITNESS FOR A PARTICULAR PURPOSE, AND NON-INFRINGEMENT.
We do not warrant that the software will be error-free, uninterrupted, or that generated content will rank or perform in any particular way.
9. Limitation of Liability
In no event shall Toutmark be liable for indirect, incidental, special, or consequential damages, or for lost profits, data, or business interruption, even if Toutmark has been advised of the possibility of such damages. Toutmark's total liability under this EULA shall not exceed the amount you have paid in the preceding 3 months. If you have not paid anything (Live Phase trial), there is no liability.
10. Governing Law
This EULA is governed by the laws of the State of California, without regard to conflict-of-laws principles. Any legal action shall be brought exclusively in the state or federal courts of Los Angeles County, California.
11. Entire Agreement
This EULA, together with the Terms of Service and Privacy Policy, constitutes the entire agreement regarding your use of Toutmark software and supersedes all prior agreements.
12. Contact
For licensing questions or to inquire about reseller status, contact:
- v1.0 — April 23, 2026: Initial EULA (Live Phase, US-only)